How were ITV able to gain 2 million new customers? The answer? Data.
ITV strikes gold, attracting 2 million new customers
Pizza Hut hires CMO to lead transformation into a younger more relevant brand
Pizza hut has hired a new CMO to lead transformation to become younger and more relevant.
25% Uplift for O2 with Data Campaign
O2 got a nice Christmas gift this year.
Data privacy is forcing the ad industry to change
Privacy is King, so how will ad agencies adapt?
Inglorious Empire by Shashi Tharoor Review
Shashi Tharoor tackles the still looming myths of the British Raj superbly.
Is positioning still relevant?
Positioning is still relevant
Google is leading the AI apocalypse
Google is leading the AI apocalypse
How Scottish Water used sustainability to build customer trust
How do you get customer trust up to 79%? Ask Scottish Water.
146 years to insulate Britain’s homes
It'll take 146 years to insulate all of Britain's homes under the government's plan.
Russia stands accused of cyberattacks on UK politicians and journalists
Russia accused of hacking UK politicians and media figures correspondence.
Vivek Rajkhowa 