Just 8% of adverts featured an environmental message. A message that focused on the wrong topic. This is shocking.
Environmental messaging has minimal impact on ad effectiveness
How can ChatGPT change marketing?
A game-changing technology with the ability to create information in seconds. How will ChatGPT change marketing?
Audi Grandsphere-Christmas and the Future
The Audi Grandsphere Christmas Ad plays into all the right emotions.
What is Positioning?
What is positioning and why does it matter?
Vivek Rajkhowa 